Jooyeon Baek
Designs from end to end—interviewing users, prototyping fast, and turning insights into real product growth.
About
A product designer who turns user pain points into elegant design solutions.
As the lead designer of the college essay feedback service Nonsulmate, she oversaw the full product flow from ideation to release, conducting user interviews and running pre-launch tests to validate key features.
Her efforts led to real user growth through clever messaging and hands-on SNS marketing. With a background in both literature and computer science, she bridges design, development, and product thinking like a true startup builder.